Discrimination? What company would do that…? And against who? Well, maybe I shouldn’t use such a harsh word like that but it seems that large companies are only marketing this product to Senior Citizen and severely disable individuals but what about the younger crowd? In the last few months, I’ve watched a handful of commercials on the local TV stations promoting walk in tubs to older folks. It’s pretty well directed that way since they’re showing such a great presentation to that age group… along with actors in that age group.
I don’t view it as a horrible thing because as we all grow older, mobility becomes a concern. It’s actually a good thing to consider while you set your sites to Age in Place. The convenience of a Walk In Tub starts with a door and low curb entry, grab bars and all the amenities with spray wands and air jets for therapeutic purposes. With all the benefits, they will definitely show through in a nicely produced commercial for television because it’s an attention grabber!
IS THERE A SUBLIMINAL MESSAGE?
Very well could be. The Walk In bathtub niche is growing and pretty well taking over where tub liners left off. Advertisements, discounts and nice people in commercials is all fine and dandy but some companies may be thinking other things…
“Give a call so we can get our salesman in the door…”
Or
“Let’s do business today… If you can’t afford it, we have financing…”
Or
“How about a check from that retirement account…”
My advice on that end of things, is simply to just be careful with whom you are dealing with and don’t fall for the “One Call Close”. In addition, if you happen to be the reader that’s doing research for your parents – be sure to get involved and be present for appointments and estimates, just to ensure there’s no sales pressure.
Don’t be afraid to question a sales representative either. Many salesman are just trained to go and make the sale and skip plenty of technical aspects that are still built into the price. I guess the reasoning is that their employee or subcontractor will deal with it later. All that said, it only makes sense to survey the plumbing system and check the main service panel to make sure there’s room for another circuit (if not, a sub panel can be added). Measuring doorways, stair cases and hallways is important too. At some point, it doesn’t make sense to go through with an expensive job like this and not be sure things will fit without major construction.
Are there benefits for the younger crowd? What is your day job? Mailman or physical labor? Hunched at a desk all day or on your feet for 8 – 12 hours? Maybe you’ve been tending to prior sports injuries that have stuck with you… If you’re into going to the gym for a workout (or have a home gym), what a better way for a cool down with hydro therapy. There’s also those times when you need some “me time” with a good book and glass of wine.
Just know that comfort is for everyone. Plenty of the handicap applications are very popular with the younger generation nowadays. Barrier Free showers are one of them… obviously intended for safe entry and zero obstructions when equipment is involved. When the drain manufacturers started making all the cool looking drain plate designs & options, coupled with people wanting body sprays and shower heads all over the place. Throw in a beautiful tile installation and you have a stylish shower that is comfortable. All things considered, there’s not really much difference in a walk in tub so don’t feel left out!
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